Creating a lifelong customer for your business or brand is every company’s goal. The opportunity for retailers and businesses to build rapport with both new and loyal customers is anchored by the customers perceived product value before price or cost. This article seeks to help you explore the science behind... Read more →
Generation Z and mobile savings go together like spicy wings and an ice cold beer; perfect. Why? Because the Gen Z’ers were born in the age of the internet and do not remember a time before smartphones existed. According to MediaKix.com, it is estimated that 96% of the Gen Z’ers... Read more →
Technology impacts daily lives across all demographics and generations, with its benefits often outweighing the risks. Nearly three-quarters of Americans own a smartphone and are tuned in 24/7 to the digital world of news, convenience, savings, social connections, and now healthcare. Telehealth and/or telemedicine allows access to healthcare with a... Read more →
Over the past decade, smartphones have evolved the human consumer to become constantly engaged in the world; this includes news, work, and social media outlets. Marketing campaigns are focusing more on using mobile ads and coupons as the tool to increase traffic and sales vs. print or other media. There... Read more →
Baby boomers or individuals between the ages of 49-67 have an estimated population of 74.9 million people, being surpassed only by the Millennials in the recent US Census Bureau Study. It is obvious that the baby boomer population will continue to decline in the coming years, but here’s why capturing... Read more →
The socially favored term for people aged 18-35 in 2017 is “millennial” or “generation Y,” and they have become the largest living generation in the United States. There are 75.4 million people or better yet, 75.4 million mobile device users and technology consumers that businesses attempt to reach on a... Read more →
KANSAS CITY, MO (March 23, 2017) — YCS® Group, LLC., a digital technology solutions enabler and a leader in digital consumer benefits, is proud to announce the launch of The National Hispanic Transportation Alliance, NHTA, app. YCS® Group developed the customized iOS and Android mobile savings app using its proprietary technology. “We are... Read more →
Millennials and baby boomers alike have become social media warriors, posting, tweeting, and hashtagging just about everything. When positive, these virtual interactions are free advertising for businesses; a loyal customer can become a brand spokesperson that inspires friends and family to not only use your services, but also become loyal... Read more →
YCS® Group, LLC Appoints David Haupt as Vice President of Digital Business and Product Development Haupt brings more than 22 years of industry experience to YCS Group leadership team KANSAS CITY, MO. – August 16, 2016 – YCS® Group LLC, the nation’s largest mobile solutions provider of digital consumer benefits, today announced the... Read more →
YCS® Group, LLC Appoints Cecil Webb as CTO Webb brings more than 16 years of industry experience to YCS Group leadership team. KANSAS CITY, MO. – July 25, 2016 – YCS® Group LLC, the nation’s largest mobile solutions provider of digital consumer benefits, today announced the appointment of Cecil Webb to the role of Chief... Read more →
YCS® Group is a digital technology solutions enabler that provides local and national digital solution based strategies that drive consumer engagement, loyalty and revenue while lowering your customer acquisition costs.
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